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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549 
_________________________________________________________________
 
FORM 10-Q 
(Mark One)
 
     QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 
For the quarterly period ended June 30, 2024
 
OR
 
        TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 
For the transition period from            to            .
 
Commission File Number: 001-34483
NS-logo-darkgreen.jpg 
NATURE’S SUNSHINE PRODUCTS, INC.
(Exact name of Registrant as specified in its charter) 
Utah 87-0327982
(State or other jurisdiction of (IRS Employer
incorporation or organization) Identification No.)
 
2901 Bluegrass Boulevard, Suite 100
Lehi, Utah 84043
(Address of principal executive offices and zip code)
 
(801) 341-7900
(Registrant’s telephone number including area code)

Securities registered pursuant to Section 12(b) of the Securities Exchange Act of 1934
Title of each classTrading Symbol(s)Name of each exchange on which registered
Common Stock, no par valueNATR
Nasdaq Capital Market

 
Indicate by check mark whether the registrant; (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.  Yes  ý  No  o
 
Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of Regulation S-T (§ 232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such files).  Yes  ý  No  o
 
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company, or an emerging growth company. See the definitions of “large accelerated filer,” “accelerated filer,” “smaller reporting company” and an “emerging growth company” in Rule 12b-2 of the Exchange Act.
Large accelerated filer  o
 
Accelerated filer  ☒
   
Non-accelerated filer  o
 
Smaller reporting company 
  
Emerging growth company  
 
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. o


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Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act).  Yes    No  ý.
 
The number of shares of Common Stock, no par value, outstanding on July 19, 2024, was 18,507,763 shares.



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NATURE’S SUNSHINE PRODUCTS, INC.
FORM 10-Q
 
For the Quarter Ended June 30, 2024
 
Table of Contents
 
    
 
    
  
  
  
  
  
  
    
 
    
 
    
 
    
    
 
    
 
    
 
    
 
    
 
    
 
    
 

2

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CAUTIONARY NOTE REGARDING FORWARD-LOOKING STATEMENTS
 
Certain information included or incorporated herein by reference in this report may be deemed to be “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements may include, but are not limited to, statements relating to our objectives, plans, strategies and financial results, including expected improvement in gross profit and gross margin. All statements (other than statements of historical fact) that address activities, events or developments that we intend, expect, project, believe or anticipate will or may occur in the future are forward-looking statements. These statements are often characterized by terminology such as “believe,” “hope,” “may,” “anticipate,” “should,” “intend,” “plan,” “will,” “expect,” “estimate,” “project,” “positioned,” “strategy” and similar expressions, and are based on assumptions and assessments made in light of our experience and perception of historical trends, current conditions, expected future developments and other factors we believe to be appropriate. For example, information appearing under “Management’s Discussion and Analysis of Financial Condition and Results of Operations” includes forward-looking statements. Forward-looking statements are not guarantees of future performance and are subject to risks and uncertainties. Important factors that could cause actual results, developments and business decisions to differ materially from forward-looking statements are more fully described in this report, including the risks set forth under “Risk Factors” in Item 1A, and in the Company's Annual Report on Form 10-K for the year ended December 31, 2023, but include the following:

extensive government regulations to which the Company’s products, business practices and manufacturing activities are subject;
registration of products for sale in foreign markets, or difficulty or increased cost of importing products into foreign markets;
legal challenges to the Company’s direct selling program or to the classification of its independent consultants;
laws and regulations regarding direct selling may prohibit or restrict our ability to sell our products in some markets or require us to make changes to our business model in some markets;
liabilities and obligations arising from improper activity by the Company’s independent consultants;
product liability claims;
impact of anti-bribery laws, including the U.S. Foreign Corrupt Practices Act;
the Company’s ability to attract and retain independent consultants;
the loss of one or more key independent consultants who have a significant sales network;
potential for increased liability and compliance costs relating to the Company’s joint venture for operations in China with Fosun Industrial Co., Ltd.;
the effect of fluctuating foreign exchange rates;
failure of the Company’s independent consultants to comply with advertising laws;
changes to the Company’s independent consultants compensation plans;
geopolitical issues and conflicts;
negative consequences resulting from difficult economic conditions, including the availability of liquidity or the willingness of the Company’s customers to purchase products;
risks associated with the manufacturing of the Company’s products;
supply chain disruptions, manufacturing interruptions or delays, or the failure to accurately forecast customer demand;
failure to timely and effectively obtain shipments of products from our manufacturers and deliver products to our independent consultants and customers;
world-wide slowdowns and delays related to supply chain, ingredient shortages and logistical challenges;
uncertainties relating to the application of transfer pricing, duties, value-added taxes, and other tax regulations, and changes thereto;
changes in tax laws, treaties or regulations, or their interpretation;
failure to maintain an effective system of internal controls over financial reporting;
cybersecurity threats and exposure to data loss;
the storage, processing, and use of data, some of which contain personal information, are subject to complex and evolving privacy and data protection laws and regulations;
reliance on information technology infrastructure; and
the sufficiency of trademarks and other intellectual property rights.

All forward-looking statements speak only as of the date of this report and are expressly qualified in their entirety by the cautionary statements included in or incorporated by reference into this report. Except as is required by law, we expressly disclaim any obligation to publicly release any revisions to forward-looking statements to reflect events after the date of this report. Throughout this report, we refer to Nature’s Sunshine Products, Inc., together with our subsidiaries, as "we," "us," "our," "our Company" or “the Company.”

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PART I FINANCIAL INFORMATION
 
Item 1. FINANCIAL STATEMENTS
 
NATURE’S SUNSHINE PRODUCTS, INC. AND SUBSIDIARIES
CONDENSED CONSOLIDATED BALANCE SHEETS
(Amounts in thousands)
(Unaudited)
 June 30,
2024
December 31,
2023
Assets  
Current assets:  
Cash and cash equivalents$68,695 $82,373 
Accounts receivable, net of allowance for doubtful accounts of $138 and $142, respectively
11,290 8,827 
Inventories62,304 66,895 
Prepaid expenses and other9,747 7,722 
Total current assets152,036 165,817 
Property, plant and equipment, net44,832 45,000 
Operating lease right-of-use assets13,722 13,361 
Investment securities - trading890 747 
Deferred income tax assets14,704 15,064 
Other assets9,647 9,784 
Total assets$235,831 $249,773 
Liabilities and Shareholders’ Equity  
Current liabilities:  
Accounts payable$8,422 $7,910 
Accrued volume incentives and service fees22,144 22,922 
Accrued liabilities22,994 33,162 
Deferred revenue2,217 1,794 
Income taxes payable3,911 6,418 
Current portion of operating lease liabilities3,961 4,547 
Total current liabilities63,649 76,753 
Liability related to unrecognized tax benefits935 312 
Long-term portion of operating lease liabilities11,390 10,376 
Deferred compensation payable890 747 
Deferred income tax liabilities1,164 1,401 
Other liabilities1,403 644 
Total liabilities79,431 90,233 
Commitments and contingencies
Shareholders’ equity:  
Common stock, no par value, 50,000 shares authorized, 18,508 and 18,875 shares issued and outstanding, respectively
114,014 119,694 
Retained earnings53,381 49,711 
Noncontrolling interest5,790 5,482 
Accumulated other comprehensive loss(16,785)(15,347)
Total shareholders’ equity156,400 159,540 
Total liabilities and shareholders’ equity$235,831 $249,773 
 
See accompanying notes to condensed consolidated financial statements.

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NATURE’S SUNSHINE PRODUCTS, INC. AND SUBSIDIARIES
CONDENSED CONSOLIDATED STATEMENTS OF INCOME
(Amounts in thousands, except per share information)
(Unaudited) 
 Three Months Ended
June 30,
 20242023
Net sales$110,551 $116,548 
Cost of sales31,664 31,924 
Gross profit78,887 84,624 
Operating expenses:  
Volume incentives34,693 35,314 
Selling, general and administrative38,557 42,273 
Operating income5,637 7,037 
Other loss, net(1,214)(1,087)
Income before provision for income taxes4,423 5,950 
Provision for income taxes2,935 3,273 
Net income1,488 2,677 
Net income attributable to noncontrolling interests139 255 
Net income attributable to common shareholders$1,349 $2,422 
Basic and diluted net income per common share:  
Basic earnings per share attributable to common shareholders$0.07 $0.13 
Diluted earnings per share attributable to common shareholders$0.07 $0.12 
Weighted average basic common shares outstanding18,647 19,293 
Weighted average diluted common shares outstanding19,119 19,747 
 
See accompanying notes to condensed consolidated financial statements.

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NATURE’S SUNSHINE PRODUCTS, INC. AND SUBSIDIARIES
CONDENSED CONSOLIDATED STATEMENTS OF INCOME
(Amounts in thousands, except per share information)
(Unaudited) 
 Six Months Ended
June 30,
 20242023
Net sales$221,544 $225,182 
Cost of sales63,679 63,616 
Gross profit157,865 161,566 
Operating expenses:  
Volume incentives68,263 68,442 
Selling, general and administrative79,341 85,915 
Operating income10,261 7,209 
Other income (loss), net(1,183)427 
Income before provision for income taxes9,078 7,636 
Provision for income taxes5,100 3,706 
Net income3,978 3,930 
Net income attributable to noncontrolling interests308 648 
Net income attributable to common shareholders$3,670 $3,282 
Basic and diluted net income per common share:  
Basic earnings per share attributable to common shareholders$0.20 $0.17 
Diluted earnings per share attributable to common shareholders$0.19 $0.17 
Weighted average basic common shares outstanding18,737 19,073 
Weighted average diluted common shares outstanding19,184 19,460 

See accompanying notes to condensed consolidated financial statements.
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NATURE’S SUNSHINE PRODUCTS, INC. AND SUBSIDIARIES
CONDENSED CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME
(Amounts in thousands)
(Unaudited) 
 Three Months Ended
June 30,
 20242023
Net income$1,488 $2,677 
Foreign currency translation gain (loss) (net of tax)254 (1,245)
Total comprehensive income$1,742 $1,432 
 
Six Months Ended
June 30,
 20242023
Net income$3,978 $3,930 
Foreign currency translation loss (net of tax)(1,438)(2,898)
Total comprehensive income$2,540 $1,032 
 
See accompanying notes to condensed consolidated financial statements.
 
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NATURE’S SUNSHINE PRODUCTS, INC. AND SUBSIDIARIES
CONDENSED CONSOLIDATED STATEMENTS OF CHANGES IN SHAREHOLDERS’ EQUITY
(Amounts in thousands)
(Unaudited) 
 Common StockRetained EarningsNoncontrolling
Interest
Accumulated
Other
Comprehensive
Loss
Total
 SharesAmount
Balance at December 31, 202318,875 $119,694 $49,711 $5,482 $(15,347)$159,540 
Share-based compensation expense— 1,369 — — — 1,369 
Shares issued from the exercise of stock options and vesting of restricted stock units, net of shares exchanged for withholding tax16 (152)— — — (152)
Repurchase of common stock(105)(1,848)— — — (1,848)
Net income— — 2,321 169 — 2,490 
Other comprehensive loss— — — — (1,692)(1,692)
Balance at March 31, 202418,786 $119,063 $52,032 $5,651 $(17,039)$159,707 
Share-based compensation expense— 1,261 — — — 1,261 
Shares issued from the exercise of stock options and vesting of restricted stock units, net of shares exchanged for withholding tax70 (434)— — — (434)
Repurchase of common stock(348)(5,876)— — — (5,876)
Net income— — 1,349 139 — 1,488 
Other comprehensive income— — — — 254 254 
Balance at June 30, 202418,508 $114,014 $53,381 $5,790 $(16,785)$156,400 

Common StockRetained EarningsNoncontrolling
Interest
Accumulated
Other
Comprehensive
Loss
Total
SharesAmount
Balance at December 31, 202219,093 $121,583 $34,635 $4,142 $(13,313)$147,047 
Share-based compensation expense— 1,058 — — — 1,058 
Shares issued from the exercise of stock options and vesting of restricted stock units, net of shares exchanged for withholding tax42 (165)— — — (165)
Repurchase of common stock(90)(823)— — — (823)
Net income— — 860 393 — 1,253 
Other comprehensive loss— — — — (1,653)(1,653)
Balance at March 31, 202319,045 $121,653 $35,495 $4,535 $(14,966)$146,717 
Share-based compensation expense— 1,437 — — — 1,437 
Shares issued from the exercise of stock options and vesting of restricted stock units, net of shares exchanged for withholding tax62 (91)— — — (91)
Repurchase of common stock(9)(97)— — — (97)
Net income— — 2,422 255 — 2,677 
Other comprehensive loss— — — — (1,245)(1,245)
Balance at June 30, 202319,098 $122,902 $37,917 $4,790 $(16,211)$149,398 

See accompanying notes to condensed consolidated financial statements.
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NATURE’S SUNSHINE PRODUCTS, INC. AND SUBSIDIARIES
CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
(Amounts in thousands)
(Unaudited) 
 Six Months Ended
June 30,
 20242023
CASH FLOWS FROM OPERATING ACTIVITIES:  
Net income$3,978 $3,930 
Adjustments to reconcile net income to net cash provided by (used in) operating activities:  
Provision for doubtful accounts 94 
Depreciation and amortization6,659 5,638 
Non-cash lease expense3,298 2,104 
Share-based compensation expense2,630 2,495 
Deferred income taxes(14)(2,323)
Purchase of trading investment securities(110) 
Proceeds from sale of trading investment securities40 54 
Realized and unrealized gains on investments(72)(92)
Foreign exchange losses (gains)1,543 (309)
Changes in assets and liabilities:  
Accounts receivable(2,960)1,042 
Inventories3,112 1,626 
Prepaid expenses and other current assets(2,162)(1,235)
Other assets(598)(87)
Accounts payable409 520 
Accrued volume incentives and service fees(144)2,882 
Accrued liabilities(7,993)3,654 
Deferred revenue477 (811)
Lease liabilities(3,215)(2,040)
Income taxes payable(2,251)78 
Liability related to unrecognized tax benefits726 6 
Deferred compensation payable142 38 
Net cash provided by operating activities3,495 17,264 
CASH FLOWS FROM INVESTING ACTIVITIES:  
Purchases of property, plant and equipment(7,040)(4,747)
Net cash used in investing activities(7,040)(4,747)
CASH FLOWS FROM FINANCING ACTIVITIES:  
Principal payments of long-term debt (637)
Proceeds from revolving credit facility34,216 13,503 
Principal payments of revolving credit facility(34,216)(13,503)
Payments related to tax withholding for net-share settled equity awards(586)(256)
Repurchase of common stock(7,725)(920)
Net cash used in financing activities(8,311)(1,813)
Effect of exchange rates on cash and cash equivalents(1,822)(1,766)
Net increase (decrease) in cash and cash equivalents(13,678)8,938 
Cash and cash equivalents at the beginning of the period82,373 60,032 
Cash and cash equivalents at the end of the period$68,695 $68,970 
SUPPLEMENTAL DISCLOSURE OF CASH FLOW INFORMATION:  
Cash paid for income taxes, net of refunds$8,144 $5,129 
Cash paid for interest115 114 
 
See accompanying notes to condensed consolidated financial statements.
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NATURE’S SUNSHINE PRODUCTS, INC. AND SUBSIDIARIES
NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
(Unaudited)
 
(1)    Basis of Presentation
 
We are a natural health and wellness company primarily engaged in the manufacture and sale of nutritional and personal care products. We are a Utah corporation with our principal place of business in Lehi, Utah, and sell our products directly to customers and to a sales force of independent consultants who use the products themselves or resell them to consumers.
 
Principles of Consolidation
 
The accompanying unaudited condensed consolidated financial statements have been prepared in accordance with generally accepted accounting principles in the United States ("U.S. GAAP") for interim financial information and with the instructions to Form 10-Q and Article 10 of Regulation S-X. Accordingly, they do not include all the information and footnotes required by U.S. GAAP for complete financial statements. The unaudited condensed consolidated financial statements include the accounts of the Company and its subsidiaries. All intercompany accounts and transactions are eliminated in consolidation. In the opinion of management, the accompanying unaudited condensed consolidated financial statements contain all adjustments (consisting of normal recurring accruals), considered necessary for a fair presentation of our financial information as of June 30, 2024, and for the three and six-month periods ended June 30, 2024 and 2023. The results of operations of any interim period are not necessarily indicative of the results of operations to be expected for the year ending December 31, 2024.
 
These condensed consolidated financial statements should be read in conjunction with the consolidated financial statements and the notes thereto included in our Annual Report on Form 10-K for the year ended December 31, 2023.

Use of Estimates

The preparation of consolidated financial statements in accordance with U.S. GAAP requires management to make estimates and assumptions that affect the reported amounts of assets, liabilities, revenues and expenses, and related disclosure of contingent assets and liabilities, in these financial statements and accompanying notes. Actual results could differ from these estimates and those differences could have a material effect on our financial position and results of operations.

The significant accounting estimates inherent in the preparation of our financial statements include estimates associated with our determination of liabilities related to independent consultant incentives, the determination of income tax assets and liabilities, certain other non-income tax and value-added tax contingencies, and legal contingencies. In addition, significant estimates form the basis for allowances with respect to inventory valuations. Various assumptions and other factors enter into the determination of these significant estimates. The process of determining significant estimates takes into account historical experience and current and expected economic conditions.

Noncontrolling Interests

Noncontrolling interests changed as a result of the net income attributable to noncontrolling interests of $0.1 million and $0.3 million for the three and six months ended June 30, 2024, respectively. Net income attributable to the noncontrolling interests was $0.3 million and $0.6 million for the three and six months ended June 30, 2023, respectively. As of June 30, 2024 and December 31, 2023, noncontrolling interests were $5.8 million and $5.5 million, respectively.

Recent Accounting Pronouncements
 
In November 2023, the Financial Accounting Standards Board ("FASB") issued ASU No. 2023-07, Segment Reporting (Topic 280): Improvements to Reportable Segment Disclosures. This ASU provides additional guidance on the improved reportable segment disclosure requirements primarily through enhanced disclosures about significant segment expenses. In addition, the amendments improve interim disclosure requirements, clarify circumstances in which an entity can disclose multiple segment measures of profit or loss, provide new segment disclosure requirements for entities with a single reportable segment, and contain other disclosure requirements. The amendments in this update were effective as of December 15, 2023. The adoption of this ASU did not have a significant impact on our Consolidated Financial Statements.

In December 2023, the FASB issued ASU No. 2023-09, Income Taxes (Topic 740): Improvements to Income Tax Disclosures. This ASU provides additional guidance on the disclosure of income taxes on an annual basis and require all public business entities to disclose specific categories in the rate reconciliation, provide additional information on reconciling items,
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additional information about income taxes paid, and additional information about income tax expense from continuing operation. The amendments in this update are effective as of December 15, 2024. The adoption of this ASU is not expected to have a significant impact on our Consolidated Financial Statements.

(2)    Inventories
 
The composition of inventories is as follows (dollar amounts in thousands):
June 30,
2024
December 31,
2023
Raw materials$16,773 $18,301 
Work in progress1,152 1,218 
Finished goods44,379 47,376 
Total inventories$62,304 $66,895 

(3)    Investment Securities - Trading
 
Our trading securities portfolio totaled $0.9 million at June 30, 2024, and $0.7 million at December 31, 2023, and generated gains of $11,000 and $45,000 for the three months ended June 30, 2024 and 2023, respectively, and gains of $0.1 million and $0.1 million for the six months ended June 30, 2024 and 2023, respectively.
 
(4)    Revolving Credit Facility and Other Obligations

On July 11, 2017, we entered into a revolving credit agreement with Bank of America, N.A., with a borrowing limit of $25.0 million (the “Credit Agreement”). On June 23, 2022, the Credit Agreement was amended to extend the term to mature on July 1, 2027 and allows for additional borrowings of $25.0 million or up to three separate increases of no less than $5.0 million each, subject to the lender's due diligence. The amendment to the Credit Agreement also modified the calculation of interest. Interest under the amended Credit Agreement is the greater of BSBY Daily Floating Rate or the Index Floor, plus 1.50 percent (6.89 percent as of June 30, 2024), and an annual commitment fee of 0.25 percent on the unused portion of the commitment. At June 30, 2024 and December 31, 2023, there was no outstanding balance under the Credit Agreement.

The Credit Agreement contains customary financial covenants, including financial covenants relating to our solvency and leverage. In addition, the Credit Agreement restricts certain capital expenditures, lease expenditures, other indebtedness, liens on assets, guarantees, loans and advances, dividends, mergers, consolidations and transfers of assets except as permitted in the Credit Agreement. The Credit Agreement is collateralized by our manufacturing facility, accounts receivable, inventories and other assets. As of June 30, 2024, we were in compliance with the debt covenants set forth in the Credit Agreement.

(5)    Net Income Per Share
 
Basic net income per common share (“Basic EPS”), is computed by dividing net income by the weighted average number of common shares outstanding during the period. Diluted net income per common share (“Diluted EPS”) reflects the potential dilution that could occur if stock options or other contracts to issue common stock were exercised or converted into common stock. The computation of Diluted EPS does not assume exercise or conversion of securities that would have an anti-dilutive effect on net income per common share.

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Following is a reconciliation of the numerator and denominator of Basic EPS to the numerator and denominator of Diluted EPS for the three and six months ended June 30, 2024 and 2023 (dollar and share amounts in thousands, except for per share information):
 Three Months Ended
June 30,
Six Months Ended
June 30,
 2024202320242023
Net income attributable to common shareholders$1,349 $2,422 $3,670 $3,282 
Basic weighted average shares outstanding18,647 19,293 18,737 19,073 
Basic earnings per share attributable to common shareholders$0.07 $0.13 $0.20 $0.17 
Diluted shares outstanding:    
Basic weighted-average shares outstanding18,647 19,293 18,737 19,073 
Stock-based awards472 454 447 387 
Diluted weighted-average shares outstanding19,119 19,747 19,184 19,460 
Diluted earnings per share attributable to common shareholders$0.07 $0.12 $0.19 $0.17 
Dilutive shares excluded from diluted-per-share amounts:    
Share-based awards790 735 790 735 
Anti-dilutive shares excluded from diluted-per-share amounts:    
Share-based awards 77  102 

Potentially dilutive shares excluded from diluted-per-share amounts include performance-based restricted stock units, for which certain metrics have not been achieved. Potentially anti-dilutive shares excluded from diluted-per-share amounts include both non-qualified stock options and unearned performance-based options to purchase shares of common stock with exercise prices greater than the weighted-average share price during the period and shares that would be anti-dilutive to the computation of diluted net income per share for each of the periods presented.
 
(6)    Capital Transactions
 
Dividends

The declaration of future dividends is subject to the discretion of our Board of Directors and will depend upon numerous factors, including earnings, financial condition, restrictions imposed by any indebtedness that may be outstanding, cash requirements, future prospects and other factors deemed relevant by our Board of Directors.

Share Repurchase Program

On March 10, 2021, we announced a $15.0 million common share repurchase program. On March 8, 2022, we announced an amendment to the share repurchase program allowing the repurchase of an additional $30.0 million in common shares. The repurchases may be made from time to time as market conditions warrant and are subject to regulatory considerations. For the six months ended June 30, 2024 and 2023, we repurchased 453,000 and 99,000 shares of our common stock for $7.7 million and $0.9 million, respectively. At June 30, 2024, the remaining balance available for repurchases under the program was $9.9 million.

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Share-Based Compensation
 
During the year ended December 31, 2012, our shareholders adopted and approved the Nature’s Sunshine Products, Inc. 2012 Stock Incentive Plan ("2012 Incentive Plan"). The 2012 Incentive Plan provides for the grant of incentive stock options, non-statutory stock options, stock appreciation rights, restricted stock, restricted stock units, dividend equivalent rights, performance awards, stock awards and other stock-based awards. The Compensation Committee of the Board of Directors has authority and discretion to determine the type of award, as well as the amount, terms and conditions of each award under the 2012 Incentive Plan, subject to the limitations of the 2012 Incentive Plan. A total of 1,500,000 shares of our common stock were originally authorized for the granting of awards under the 2012 Incentive Plan. In 2015, our shareholders approved an amendment to the 2012 Incentive Plan, to increase the number of shares of common stock reserved for issuance by 1,500,000 shares. On May 5, 2021, our shareholders approved the Amended and Restated 2012 Stock Incentive Plan, which among other amendments, increased the number of shares of common stock reserved for issuance by 2,000,000 shares. The number of shares available for awards, as well as the terms of outstanding awards, are subject to adjustment as provided in the Amended and Restated 2012 Incentive Plan for stock splits, stock dividends, recapitalizations and other similar events.
 
Stock Options
 
Our outstanding stock options include time-based stock options, which vest over differing periods of time ranging from the date of issuance to up to 48 months from the option grant date, and performance-based stock options, which have already vested upon achieving operating income margins of six, eight and ten percent as reported in four of five consecutive quarters over the term of the options.
 
Stock option activity for the six-month period ended June 30, 2024, is as follows (amounts in thousands, except per share information):
 Number of
Shares
Weighted Average
Exercise
Price Per Share
Weighted Average
Grant Date
Fair Value
Options outstanding at December 31, 202375 $11.25 $3.85 
Granted   
Forfeited or canceled   
Exercised   
Options outstanding at June 30, 202475 $11.25 $3.85 

There was no share-based compensation expense for the three- and six-month periods ended June 30, 2024 and 2023. As of June 30, 2024 and December 31, 2023, there was no unrecognized share-based compensation expense related to the grants described above.

At June 30, 2024, the aggregate intrinsic value of outstanding and exercisable stock options to purchase 75,000 shares of common stock was $0.5 million. At December 31, 2023, the aggregate intrinsic value of outstanding and exercisable options to purchase 75,000 shares of common stock was $0.5 million.

For the six months ended June 30, 2024 and 2023, no shares of common stock were issued upon the exercise of stock options.

As of June 30, 2024 and December 31, 2023, we did not have any unvested stock options outstanding.
 
Restricted Stock Units
 
Our outstanding restricted stock units (“RSUs”), include time-based RSUs, which vest over differing periods of time ranging from 12 months to up to 36 months from the RSU grant date, as well as performance-based RSUs, which vest upon achieving targets relating to adjusted EBITDA growth, and/or stock price levels. RSUs granted to members of the Board of Directors contain a restriction period in which the shares are not issued until two years after vesting. At June 30, 2024 and December 31, 2023, there were 110,000 and 100,000 vested RSUs, respectively, granted to the Board of Directors with an accompanying restriction period.

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Restricted stock unit activity for the six-month period ended June 30, 2024, is as follows (amounts in thousands, except per share information):
 Number of
Shares
Weighted Average
Grant Date
Fair Value
Restricted Stock Units outstanding at December 31, 20231,342 $11.21 
Granted375 17.23 
Forfeited(135)14.89 
Issued(124)13.32 
Restricted Stock Units outstanding at June 30, 20241,458 12.24 
 
During the six-month period ended June 30, 2024, we granted 375,000 RSUs under the 2012 Incentive Plan to the Board of Directors, executive officers and other employees, which were comprised of time-based RSUs, and adjusted EBITDA performance-based RSUs. The time-based RSUs were issued with a weighted-average grant date fair value of $17.20 per share and vest in 12 monthly installments over a one year period from the grant date or in annual installments over a three-year period from the grant date. The adjusted EBITDA performance-based RSUs were issued with a weighted-average grant date fair value of $17.25 per share and vest upon achieving adjusted EBITDA targets and maintaining those targets over a four-quarter period from the grant date.

Share-based compensation expense related to time-based RSUs for the three-month periods ended June 30, 2024 and 2023, was approximately $0.9 million and $1.1 million, respectively. Share-based compensation expense related to time-based RSUs for the six-month periods ended June 30, 2024 and 2023, was approximately $1.9 million and $1.9 million, respectively. As of June 30, 2024 and December 31, 2023, the unrecognized share-based compensation expense related to the grants described above, excluding incentive awards discussed below, was $4.1 million and $4.2 million, respectively. The remaining compensation expense is expected to be recognized over the weighted average period of approximately 0.8 years.
 
Share-based compensation expense related to performance-based RSUs for the three-month periods ended June 30, 2024 and 2023, was $0.3 million and $0.3 million, respectively. Share-based compensation expense related to performance-based RSUs for the six-month periods ended June 30, 2024 and 2023, was $0.7 million and $0.6 million, respectively. Should we attain all the metrics related to performance-based RSU grants, we would recognize up to $7.8 million of potential share-based compensation expense. We currently expect to recognize an additional $3.2 million of that potential share-based compensation expense.

The number of shares issued upon vesting of RSUs granted pursuant to our share-based compensation plans is net of the minimum statutory withholding requirements that we pay on behalf of our employees, which was 38,000 and 24,000 shares for the six-month periods ended June 30, 2024 and 2023, respectively. Although shares withheld are not issued, they are treated as common share repurchases for accounting purposes, as they reduce the number of shares that would have been issued upon vesting. These shares do not count against the authorized capacity under the repurchase program described above. 

(7)    Segment Information
 
We have four business segments (Asia, Europe, North America, and Latin America and Other) based primarily upon the geographic region where each segment operates, as well as the internal organization of our officers and their responsibilities. The geographic segments operate under the Nature’s Sunshine Products and Synergy WorldWide® brands. The Latin America and Other segment includes our wholesale business in which we sell products to various locally-managed entities independent of the Company that we have granted distribution rights for the relevant market.

Net sales for each segment have been reduced by intercompany sales as they are not included in the measure of segment profit or loss reviewed by the chief executive officer. We evaluate performance based on contribution margin by segment before consideration of certain inter-segment transfers and expenses.

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Reportable business segment information is as follows (dollar amounts in thousands):

 Three Months Ended
June 30,
Six Months Ended
June 30,
 2024202320242023
Net sales:    
Asia$49,984 $54,875 $96,204 $101,220 
Europe21,602 21,236 43,898 42,641 
North America33,563 34,658 70,088 69,306 
Latin America and Other5,402 5,779 11,354 12,015 
Total net sales110,551 116,548 221,544 225,182 
Contribution margin (1):    
Asia23,557 26,899 45,213 48,850 
Europe6,458 6,130 14,500 12,666 
North America12,298 13,902 25,900 26,763 
Latin America and Other1,881 2,379 3,989 4,845 
Total contribution margin44,194 49,310 89,602 93,124 
Selling, general and administrative expenses (2)38,557 42,273 79,341 85,915 
Operating income5,637 7,037 10,261 7,209 
Other income (loss), net(1,214)(1,087)(1,183)427 
Income before provision for income taxes$4,423 $5,950 $9,078 $7,636 
_________________________________________

(1)    Contribution margin consists of net sales less cost of sales and volume incentives expense.

(2)    Service fees in China totaled $3.8 million and $6.9 million for the three and six-month periods ended June 30, 2024, respectively, compared to $5.2 million and $8.9 million for the three and six-month periods ended June 30, 2023. These service fees are included in selling, general and administrative expenses.

From an individual country/region perspective, the United States, Taiwan and South Korea comprise 10 percent or more of consolidated net sales for the three and six-month periods ended June 30, 2024 and 2023, as follows (dollar amounts in thousands):
 
 Three Months Ended
June 30,
Six Months Ended
June 30,
 2024202320242023
Net sales:    
United States$30,948 $32,088 $64,636 $64,074 
Taiwan16,308 16,041 32,100 30,216 
South Korea13,449 13,832 25,070 25,072 
Other49,846 54,587 99,738 105,820 
 $110,551 $116,548 $221,544 $225,182 

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Net sales generated by each of our product lines is set forth below (dollar amounts in thousands):
 
 Three Months Ended
June 30,
Six Months Ended
June 30,
 2024202320242023
Asia    
General health$19,131 $18,158 $35,125 $31,922 
Immune2,249 1,312 3,933 1,774 
Cardiovascular13,625 14,840 27,599 29,735 
Digestive7,707 11,564 16,296 20,986 
Personal care1,044 1,442 2,336 2,783 
Weight management6,228 7,559 10,915 14,020 
 49,984 54,875 96,204 101,220 
Europe    
General health$9,534 $8,615 $19,336 $17,789 
Immune2,203 2,141 4,538 4,425 
Cardiovascular2,296 2,302 4,715 4,821 
Digestive5,947 6,331 11,860 12,069 
Personal care1,145 1,254 2,413 2,431 
Weight management477 593 1,036 1,106 
 21,602 21,236 43,898 42,641 
North America    
General health$15,032 $15,857 $31,439 $31,390 
Immune3,540 3,732 7,985 8,053 
Cardiovascular3,757 3,761 7,741 7,349 
Digestive8,555 8,761 17,723 17,492 
Personal care1,581 1,634 3,153 3,098 
Weight management1,098 913 2,047 1,924 
 33,563 34,658 70,088 69,306 
Latin America and Other    
General health$1,564 $1,600 $3,134 $3,237 
Immune594 668 1,317 1,412 
Cardiovascular401 433 883 899 
Digestive2,488 2,585 5,237 5,470 
Personal care270 341 545 692 
Weight management85 152 238 305 
 5,402 5,779 11,354 12,015 
 $110,551 $116,548 $221,544 $225,182 

From an individual country perspective, only the United States comprised 10 percent or more of consolidated property, plant and equipment as follows (dollar amounts in thousands):
 June 30,
2024
December 31,
2023
Property, plant and equipment:  
United States$39,569 $41,239 
Other5,263 3,761 
Total property, plant and equipment, net$44,832 $45,000 

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Total assets per segment is set forth below (dollar amounts in thousands):
June 30,
2024
December 31,
2023
Assets:  
Asia$98,164 $105,636 
Europe18,468 20,920 
North America112,667 116,052 
Latin America and Other6,532 7,165 
Total assets$235,831 $249,773 

(8)    Income Taxes
 
For the three months ended June 30, 2024 and 2023, our provision for income taxes, as a percentage of income before income taxes was 66.4 percent and 55.0 percent, respectively, compared with a U.S. federal statutory rate of 21.0 percent. For the six months ended June 30, 2024 and 2023, our provision for income taxes, as a percentage of income before income taxes was 56.2 percent and 48.5 percent, respectively, compared with a U.S. federal statutory rate of 21.0 percent.

The difference between the effective tax rate and the U.S. federal statutory tax rate for the three and six months ended June 30, 2024, was primarily attributed to operations in foreign countries which are treated as a branch for US tax purposes and current year foreign losses that presently do not provide future tax benefit, partially offset by foreign tax credits.

The difference between the effective tax rate and the U.S. federal statutory tax rate for the three and six months ended June 30, 2023, was primarily attributed to tax liability related to foreign operations which are treated as a branch for U.S.
tax purposes as well as recording a valuation allowance against deferred tax assets which were expected to expire before utilization.

The difference between the effective tax rate for the three and six months ended June 30, 2024, compared to June 30, 2023, was primarily caused by a decrease in the utilization of foreign tax credits in the current period.

Our U.S. federal income tax returns for 2020 through 2022 are open to examination for federal tax purposes. We have several foreign tax jurisdictions with open tax years from 2018 through 2023.
 
As of June 30, 2024 and December 31, 2023, we have accrued $0.9 million and $0.3 million, respectively, related to unrecognized tax positions net of offsetting tax attributes.
 
Interim income taxes are based on an estimated annualized effective tax rate applied to the respective quarterly periods, adjusted for discrete tax items in the period in which they occur. Although we believe our tax estimates are reasonable, we can make no assurance that the final tax outcome of these matters will not be different from that which we have reflected in our historical income tax provisions and accruals. Such differences could have a material impact on our income tax provision and operating results in the period in which we make such determination.
 
(9)    Commitments and Contingencies
 
Legal Proceedings
 
We are a party to various other legal proceedings and disputes in the United States and foreign jurisdictions. As of June 30, 2024 and December 31, 2023, accrued liabilities were $0.6 million and $0.5 million, respectively, related to the estimated outcome of these proceedings. In addition, we are a party to other litigation where there is a reasonable possibility that a loss may be incurred, but either the losses are not considered to be probable or we cannot at this time estimate the loss, if any; therefore, no provision for losses has been provided. We believe future payments related to these matters could range from $0 to approximately $0.3 million.
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Management cannot predict the ultimate outcome of these matters, individually or in the aggregate, or their resulting effect on our business, financial position, results of operations or cash flows as litigation and related matters are subject to inherent uncertainties, and unfavorable rulings could occur. Were an unfavorable outcome to occur, there exists the possibility of a material adverse impact on our business, financial position, results of operations, or cash flows for the period in which the ruling occurs and/or future periods. We maintain product liability, general liability and excess liability insurance coverage. However, insurance may not continue to be available at an acceptable cost to us, such coverage may not be sufficient to cover one or more large claims, or the insurers may successfully disclaim coverage as to a pending or future claim.
 
Non-Income Tax Contingencies
 
We have reserved for certain state sales and use tax and foreign non-income tax contingencies based on the likelihood of an obligation in accordance with accounting guidance for probable loss contingencies. Loss contingency provisions are recorded for probable losses at management’s best estimate of a loss, or when a best estimate cannot be made, a minimum loss contingency amount is recorded. We provide provisions for potential payments of tax to various tax authorities for contingencies related to non-income tax matters, including value-added taxes and sales tax. We provide provisions for U.S. state sales taxes in each of the states where we have nexus. As of June 30, 2024 and December 31, 2023, accrued liabilities were $0.2 million and $0.2 million, respectively, related to non-income tax contingencies. While we believe that the assumptions and estimates used to determine contingent liabilities are reasonable, the ultimate outcome of these matters cannot presently be determined. We believe future payments related to these matters could range from $0 to approximately $3.4 million.
 
(10)    Fair Value Measurements
 
The fair value of a financial instrument is the amount that could be received upon the sale of an asset or paid to transfer a liability in an orderly transaction between market participants at the measurement date. Financial assets are marked to bid prices and financial liabilities are marked to offer prices. Fair value measurements do not include transaction costs. A fair value hierarchy is used to prioritize the quality and reliability of the information used to determine fair values of each financial instrument. Categorization within the fair value hierarchy is based on the lowest level of input that is significant to the fair value measurement. The fair value hierarchy is defined into the following three categories:
 
Level 1: Quoted market prices in active markets for identical assets or liabilities.
 
Level 2: Observable market-based inputs or unobservable inputs that are corroborated by market data.
 
Level 3: Unobservable inputs that are not corroborated by market data.
 
The following table presents our hierarchy for our assets, measured at fair value on a recurring basis, as of June 30, 2024 (dollar amounts in thousands):
 
 Level 1Level 2Level 3 
 Quoted Prices
in Active
Markets for
Identical Assets
Significant
Other
Observable
Inputs
Significant
Unobservable
Inputs
Total
Investment securities - trading$890 $ $ $890 
Total assets measured at fair value on a recurring basis$890 $ $ $890 
 
The following table presents our hierarchy for our assets, measured at fair value on a recurring basis, as of December 31, 2023 (dollar amounts in thousands):
 Level 1Level 2Level 3 
 Quoted Prices
in Active
Markets for
Identical Assets
Significant
Other
Observable
Inputs
Significant
Unobservable
Inputs
Total
Investment securities - trading$747 $ $ $747 
Total assets measured at fair value on a recurring basis$747 $ $ $747 
 
Investment securities - trading — Our trading portfolio consists of various marketable securities that are valued using quoted prices in active markets.
 
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For the six months ended June 30, 2024 and for the year ended December 31, 2023, there were no fair value measurements using significant other observable inputs (Level 2) or significant unobservable inputs (Level 3).
 
The carrying amounts reflected on the condensed consolidated balance sheets for cash and cash equivalents, accounts receivable, and accounts payable approximate fair value due to their short-term nature. The carrying value of our debt approximates fair value due to its recent acquisition and short maturity. During the six months ended June 30, 2024 and 2023, we did not have any re-measurements of non-financial assets at fair value on a nonrecurring basis subsequent to their initial recognition.

(11)    Revenue Recognition

Revenue Recognition

Net sales include sales of products and shipping and handling charges, net of estimates for product returns and any related sales incentives or rebates based upon historical information and current trends. Revenue is measured as the amount of consideration we expect to receive in exchange for transferring products. All revenue is recognized when we satisfy our performance obligations under the contract. We recognize revenue by transferring the promised products to the customer, with revenue recognized at shipping point, the point in time the customer obtains control of the products. The majority of our contracts have a single performance obligation and are short term in nature. Contracts with multiple performance obligations are insignificant. Sales taxes and value-added taxes in the United States and foreign jurisdictions that are collected from customers and remitted to governmental authorities are accounted for on a net basis and therefore are excluded from net sales. Amounts received for unshipped merchandise are recorded as deferred revenue. Amounts for membership fees are deferred and amortized as revenue over the life of the membership, primarily one year.

A reserve for product returns is recorded based upon historical experience and current trends. We allow independent consultants to return the unused portion of products within ninety days of purchase if they are not satisfied with the product. In some of our markets, the requirements to return products are more restrictive.

Amounts billed to customers for shipping and handling are reported as a component of net sales.

Volume incentives and other sales incentives or rebates are a significant part of our direct sales marketing program and represent commission payments made to independent consultants. These payments are designed to provide incentives for reaching higher sales levels. The amount of volume incentive expense recognized is determined based upon the amount of qualifying purchases in a given month and recorded as volume incentive expense. Payments to independent consultants for sales incentives or rebates related to their own purchases are recorded as a reduction of revenue. Some payments for sales incentives are processed daily; while others, including rebates, are calculated monthly based upon qualifying sales.

Disaggregation of Revenue

Our products are grouped into six principal categories: general health, immune, cardiovascular, digestive, personal care and weight management. We have four business segments that are based primarily upon the geographic region where each segment operates. Each of the geographic segments operate under the Nature’s Sunshine Products and Synergy WorldWide® brands. See Note 7, Segment Information, for further information on our reportable segments and presentation of disaggregated revenue by reportable segment and product category.

Practical Expedients and Exemptions

We have made the accounting policy election to treat shipping and handling as a fulfillment activity rather than a promised service under Topic 606.
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Item 2.       MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS
 
The following Management’s Discussion and Analysis should be read in conjunction with the unaudited condensed consolidated financial statements and notes thereto included in this report, as well as the consolidated financial statements, the notes thereto, and management’s discussion and analysis included in our Annual Report on Form 10-K for the year ended December 31, 2023, and our other reports filed since the date of such Form 10-K.
 
OVERVIEW
 
We are a natural health and wellness company primarily engaged in the manufacture and sale of nutritional and personal care products. We are a Utah corporation with our principal place of business in Lehi, Utah, and sell our products directly to customers and to a sales force of independent consultants who resell our products to consumers.

Our independent consultants market and sell our products to customers and sponsor other independent consultants who also market our products to customers. Because a significant amount of revenue is generated through the sales of our independent consultants, our revenue can be impacted by the number and productivity of our independent consultants. We seek to motivate and provide incentives to our independent consultants by offering high quality products, product support, training seminars, and financial incentives, among other considerations.

Eastern Europe

On February 24, 2022, Russian forces launched significant military action against Ukraine. There continues to be sustained conflict and disruption in the region, which is expected to endure for the foreseeable future. Our consultants in our Russia and Other market, a market within our Europe business segment that includes Russia, Ukraine, Belarus and other Common Independent States in the region, continue to operate their independent businesses, albeit at a reduced level than prior to the start of the conflict. We expect that this will continue to impact our business for the foreseeable future. We will continue monitoring the social, political, regulatory and economic environment in Ukraine and Russia, and will consider further actions as appropriate.

Net sales related to Eastern Europe for the three and six months ended June 30, 2024 were $14.2 million and $28.9 million, respectively, compared to $14.6 million and $29.1 million for the same periods in 2023. Operating income related to Eastern Europe for the three and six months ended June 30, 2024 was $0.8 million and $2.3 million, respectively, compared to $0.3 million and $0.8 million for the same periods in 2023. As of June 30, 2024, Eastern Europe had assets of $6.7 million net of working capital reserves related to inventories.

More broadly, there could be additional negative impacts to our net sales, earnings and cash flows should the situation escalate beyond its current scope, including, among other potential impacts, economic recessions in certain neighboring countries or globally due to inflationary pressures and supply chain cost increases or the geographic proximity of the war relative to the rest of Europe.

Inflation

Like many other companies, we are facing significant inflationary pressures in the global economy. Our operations have been, and may continue to be, adversely impacted by inflation, primarily from higher costs of raw materials, labor, production, distribution and transportation costs.

Second Quarter Performance

In the second quarter of 2024, we experienced a decrease in our consolidated net sales of 5.1 percent (or 2.6 percent in local currencies) compared to the same period in 2023. Asia net sales decreased approximately 8.9 percent (or 3.2 percent in local currencies) compared to the same period in 2023. Europe net sales increased approximately 1.7 percent (or 0.9 percent in local currencies) compared to the same period in 2023. North America net sales decreased approximately 3.2 percent (or 3.0 percent in local currencies) compared to the same period in 2023. Latin America and Other net sales decreased approximately 6.5 percent (or 7.6 percent in local currencies) compared to the same period in 2023. The strengthening of the U.S. dollar versus the local currencies, primarily in our Asian markets, resulted in an approximate 2.5 percent, or $3.0 million, decrease of our net sales during the quarter.

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Cost of sales decreased $0.3 million during the three months ended June 30, 2024, compared to the same period in 2023, and as a percentage of net sales were 28.6 percent and 27.4 percent for the three months ended June 30, 2024 and 2023, respectively. The increase in cost of sales percentage is primarily due to increases related to higher inflation and unfavorable foreign exchange which offset our savings initiatives.

In absolute terms, selling, general and administrative expenses decreased $3.7 million during the three months ended June 30, 2024, compared to the same period in 2023, and as a percentage of net sales were 34.9 percent and 36.3 percent for the three months ended June 30, 2024 and 2023, respectively. The decrease was primarily related to the streamlining of our global overhead expenses and reduced service fees due to China's lower net sales.

As an international business, we have significant sales and costs denominated in currencies other than the U.S. Dollar. We expect foreign markets with functional currencies other than the U.S. Dollar will continue to represent a substantial portion of our overall sales and related operating expenses. Accordingly, changes in foreign currency exchange rates could materially affect sales and costs or the comparability of sales and costs from period to period as a result of translating foreign markets' financial statements into our reporting currency.

RESULTS OF OPERATIONS
 
The following table summarizes our unaudited consolidated operating results from continuing operations in U.S. dollars and as a percentage of net sales for the three months ended June 30, 2024 and 2023 (dollar amounts in thousands):

 
 Three Months Ended
June 30, 2024
Three Months Ended
June 30, 2023
Change
 Total
dollars
Percent of
net sales
Total
dollars
Percent of
net sales
Total
dollars
Percentage 
Net sales$110,551 100.0 %$116,548 100.0 %$(5,997)(5.1)%
Cost of sales31,664 28.6 31,924 27.4 (260)(0.8)
Gross profit78,887 71.4 84,624 72.6 (5,737)(6.8)
Volume incentives34,693 31.4 35,314 30.3 (621)(1.8)
SG&A expenses38,557 34.9 42,273 36.3 (3,716)(8.8)
Operating income5,637 5.1 7,037 6.0 (1,400)(19.9)
Other loss, net(1,214)(1.1)(1,087)(0.9)(127)(11.7)
Income before income taxes
4,423 4.0 5,950 5.1 (1,527)(25.7)
Provision for income taxes2,935 2.7 3,273 2.8 (338)(10.3)
Net income$1,488 1.3 %$2,677 2.3 %$(1,189)(44.4)%

The following table summarizes our unaudited consolidated operating results from continuing operations in U.S. dollars and as a percentage of net sales for the six months ended June 30, 2024 and 2023 (dollar amounts in thousands):

 
 Six Months Ended
June 30, 2024
Six Months Ended
June 30, 2023
Change
 Total
dollars
Percent of
net sales
Total
dollars
Percent of
net sales
Total
dollars
Percentage 
Net sales$221,544 100.0 %$225,182 100.0 %$(3,638)(1.6)%
Cost of sales63,679 28.7 63,616 28.3 63 0.1 
Gross profit157,865 71.3 161,566 71.7 (3,701)(2.3)
Volume incentives68,263 30.8 68,442 30.4 (179)(0.3)
SG&A expenses79,341 35.8 85,915 38.2 (6,574)(7.7)
Operating income10,261 4.6 7,209 3.2 3,052 42.3 
Other income (loss), net(1,183)(0.5)427 0.2 (1,610)(377.0)
Income before income taxes
9,078 4.1 7,636 3.4 1,442 18.9 
Provision for income taxes5,100 2.3 3,706 1.6 1,394 37.6 
Net income$3,978 1.8 %$3,930 1.7 %$48 1.2 %

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 Net Sales
 
International operations have provided, and are expected to continue to provide, a significant portion of our total net sales. As a result, total net sales will continue to be affected by fluctuations in the U.S. dollar against foreign currencies. In order to provide a framework for assessing how our underlying businesses performed excluding the effect of foreign currency fluctuations, in addition to comparing the percent change in net sales from one period to another in U.S. dollars, we present net sales excluding the impact of foreign exchange fluctuations. We compare the percentage change in net sales from one period to another period by excluding the effects of foreign currency exchange as shown below. Net sales excluding the impact of foreign exchange fluctuations is not a U.S. GAAP financial measure and removes from net sales in U.S. dollars the impact of changes in exchange rates between the U.S. dollar and the functional currencies of our foreign subsidiaries, by translating the current period net sales into U.S. dollars using the same foreign currency exchange rates that were used to translate the net sales for the previous comparable period. We believe presenting the impact of foreign currency fluctuations is useful to investors because it allows a more meaningful comparison of net sales of our foreign operations from period to period. However, net sales excluding the impact of foreign currency fluctuations should not be considered in isolation or as an alternative to net sales in U.S. dollar measures that reflect current period exchange rates, or to other financial measures calculated and presented in accordance with U.S. GAAP. Throughout the last five years, foreign currency exchange rates have fluctuated significantly. See Item 3. Quantitative and Qualitative Disclosures about Market Risk.

The following table summarizes the changes in net sales by operating segment with a reconciliation to net sales excluding the impact of currency fluctuations for the three months ended June 30, 2024 and 2023 (dollar amounts in thousands): 
 Net Sales by Operating Segment
 Three Months Ended
June 30, 2024
Three Months Ended
June 30, 2023
Percent
Change
Impact of
Currency
Exchange
Percent
Change
Excluding
Impact of
Currency
Asia$49,984 $54,875 (8.9)%$(3,147)(3.2)%
Europe21,602 21,236 1.7 183 0.9 
North America33,563 34,658 (3.2)(50)(3.0)
Latin America and Other5,402 5,779 (6.5)62 (7.6)
 $110,551 $116,548 (5.1)%$(2,952)(2.6)%

The following table summarizes the changes in net sales by operating segment with a reconciliation to net sales excluding the impact of currency fluctuations for the six months ended June 30, 2024 and 2023 (dollar amounts in thousands): 

 Net Sales by Operating Segment
 Six Months Ended
June 30, 2024
Six Months Ended
June 30, 2023
Percent
Change
Impact of
Currency
Exchange
Percent
Change
Excluding
Impact of
Currency
Asia$96,204 $101,220 (5.0)%$(5,661)0.6 %
Europe43,898 42,641 2.9 676 1.4 
North America70,088 69,306 1.1 (41)1.2 
Latin America and Other11,354 12,015 (5.5)276 (7.8)
 $221,544 $225,182 (1.6)%$(4,750)0.5 %
 
Consolidated net sales for the three and six months ended June 30, 2024 were $110.6 million and $221.5 million, respectively, compared to $116.5 million and $225.2 million for the same period in 2023, which represents decreases of 5.1 percent and 1.6 percent, respectively. The decrease was primarily related to product sales declines in our Asia operating segment. Excluding the impact of foreign currency exchange rate fluctuations, consolidated net sales for the three and six months ended June 30, 2024 decreased 2.6 percent and increased 0.5 percent, respectively, from the same periods in 2023.

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Asia

Net sales related to Asia for the three and six months ended June 30, 2024 were $50.0 million and $96.2 million, respectively, compared to $54.9 million and $101.2 million for the same periods in 2023, or decreases of 8.9 percent and 5.0 percent, respectively. In local currency, net sales for the three and six months ended June 30, 2024 decreased 3.2 percent and increased 0.6 percent, respectively, compared to the same periods in 2023.
Notable activity in the following markets contributed to the results of Asia:

In our Taiwan market, net sales increased $0.3 million and $1.8 million, or 1.7 percent and 6.2 percent, for the three and six months ended June 30, 2024, compared to the same periods in 2023. In local currencies, net sales for the three and six months ended June 30, 2024 increased 7.1 percent and 10.9 percent, compared to the same periods in 2023. We attribute the growth in net sales primarily to effective execution of fundamentals to accelerate customer acquisition.

In our South Korea market, net sales for the three months ended June 30, 2024 decreased $0.4 million or 2.8 percent, compared to the same period in 2023. Net sales remained flat for the six months ended June 30, 2024, compared to the same period in 2023. In local currency, net sales for the three and six months ended June 30, 2024 increased 1.4 percent and 4.3 percent, respectively, compared to the same periods in 2023. Net sales continued to show a modest improvement.

In our Japan market, net sales decreased $1.4 million and $2.2 million, or 12.3 percent and 10.5 percent, for the three and six months ended June 30, 2024, respectively, compared to the same periods in 2023. In local currencies, net sales for the three and six months ended June 30, 2024 decreased 0.4 percent and increased 1.1 percent, respectively, compared to the same periods in 2023. The decrease in net sales was primarily the result of strong customer acquisition that was offset by lower average order values.

In our China market, net sales decreased $3.6 million and $4.8 million, or 28.6 percent and 21.8 percent, for the three and six months ended June 30, 2024, respectively, compared to the same periods in 2023. In local currencies, net sales for the three and six months ended June 30, 2024 decreased 26.3 percent and 19.1 percent, respectively, compared to the same periods in 2023. The decrease in net sales was primarily the result of reduced activity resulting from challenging macroeconomic factors.

Europe

Net sales related to Europe for the three and six months ended June 30, 2024 were $21.6 million and $43.9 million, respectively, compared to $21.2 million and $42.6 million for the same periods in 2023, or an increase of 1.7 percent and 2.9 percent, respectively. In local currency, net sales for the three and six months ended June 30, 2024 increased 0.9 percent and 1.4 percent, respectively, compared to the same periods in 2023. The functional currency for many of these markets is the U.S. Dollar which reduces the effect from foreign currency fluctuations. Fluctuations in foreign currency exchange rates had favorable impacts on net sales of $0.2 million and $0.7 million for the three and six months ended June 30, 2024, respectively. We attribute the increase in net sales in local currency primarily due to the increased focus on our field activation initiatives.

North America

Net sales related to North America for the three and six months ended June 30, 2024 were $33.6 million and $70.1 million, respectively, compared to $34.7 million and $69.3 million for the same periods in 2023, or a decrease of 3.2 percent and an increase of 1.1 percent, respectively. In local currency, net sales for the three and six months ended June 30, 2024 decreased 3.0 percent and increased 1.2 percent, respectively, compared to the same periods in 2023.

In the United States, net sales for the three and six months ended June 30, 2024 decreased $1.3 million and increased $0.6 million, or a decrease of 3.6 percent and an increase of 0.9 percent, respectively, compared to the same periods in 2023. The decrease was primarily due to temporary disruptions related to the launch of our enhanced digital platform.

Latin America and Other

Net sales related to Latin America and Other markets for the three and six months ended June 30, 2024 were $5.4 million and $11.4 million, respectively, compared to $5.8 million and $12.0 million for the same periods in 2023, or decreases of 6.5 percent and 5.5 percent, respectively. In local currency, net sales for the three and six months ended June 30, 2024 decreased 7.6 percent and 7.8 percent, respectively, compared to the same periods in 2023. Fluctuations in foreign currency had favorable impacts on net sales of $0.1 million and $0.3 million for the three and six months ended June 30, 2024, respectively.
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Further information related to our Asia, Europe, North America, and Latin America and Other business segments is set forth in Note 7 to the Unaudited Condensed Consolidated Financial Statements in Part 1, Item 1 of this report.

Cost of Sales
 
Cost of sales as a percent of net sales was 28.6 percent and 28.7 percent for the three and six months ended June 30, 2024, compared to 27.4 percent and 28.3 percent for the same periods in 2023. The increase in cost of sales percentage is primarily due to increases related to higher inflation and unfavorable foreign exchange which offset our savings initiatives.
 
Volume Incentives

Volume incentives expense as a percent of net sales was 31.4 percent and 30.8 percent for the three and six months ended June 30, 2024, respectively, compared to 30.3 percent and 30.4 percent for the same periods in 2023. The increase was primarily due to the timing of promotional incentives and changes in market mix. These payments are designed to provide incentives for reaching certain sales levels. Volume incentives vary slightly, on a percentage basis, by product due to pricing policies and commission plans in place in our various operations. We do not pay volume incentives in China, instead we pay independent service fees which are included in selling, general and administrative expenses. Volume incentives as a percentage of net sales can fluctuate based on the timing of promotional incentives and changes in market mix.
 
Selling, General and Administrative
 
Selling, general and administrative expenses represent operating expenses, components of which include labor and benefits, sales events, professional fees, travel and entertainment, marketing, occupancy costs, communications costs, bank fees, depreciation and amortization, independent services fees paid in China, and other miscellaneous operating expenses.

Selling, general and administrative expenses decreased by $3.7 million and $6.6 million, respectively, to $38.6 million and $79.3 million for the three and six months ended June 30, 2024, respectively, compared to the same periods in 2023. Selling, general and administrative expenses were 34.9 percent and 35.8 percent of net sales for the three and six months ended June 30, 2024, compared to 36.3 percent and 38.2 percent for the same periods in 2023. The decrease was primarily related to the streamlining of our global overhead expenses and reduced service fees due to China's lower net sales.

Other Income (Loss), Net
 
Other income (loss), net, for the three and six months ended June 30, 2024, were losses of $1.2 million and $1.2 million, respectively, compared to loss of $1.1 million and income of $0.4 million during the same periods in 2023, respectively. Other income (loss), net for the three and six months ended June 30, 2024 primarily consisted of foreign exchange losses as a result of net changes in foreign currencies primarily in Asia.
 
Income Taxes

For the three months ended June 30, 2024 and 2023, our provision for income taxes, as a percentage of income before income taxes was 66.4 percent and 55.0 percent, respectively, compared with a U.S. federal statutory rate of 21.0 percent. For the six months ended June 30, 2024 and 2023, our provision for income taxes, as a percentage of income before income taxes was 56.2 percent and 48.5 percent, respectively, compared with a U.S. federal statutory rate of 21.0 percent.

The difference between the effective tax rate and the U.S. federal statutory tax rate for the three and six months ended June 30, 2024, was primarily attributed to operations in foreign countries which are treated as a branch for US tax purposes and current year foreign losses that presently do not provide future tax benefit, partially offset by foreign tax credits.

The difference between the effective tax rate and the U.S. federal statutory tax rate for the three and six months ended June 30, 2023, was primarily attributed to tax liability related to foreign operations which are treated as a branch for US
tax purposes as well as recording a valuation allowance against deferred tax assets which were expected to expire before utilization.

The difference between the effective tax rate for the three and six months ended June 30, 2024, compared to June 30, 2023, is primarily caused by a decrease in the utilization of foreign tax credits in the current period.

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Our U.S. federal income tax returns for 2020 through 2022 are open to examination for federal tax purposes. We have several foreign tax jurisdictions that have open tax years from 2018 through 2023.
 
As of June 30, 2024 and December 31, 2023, we have accrued $0.9 million and $0.3 million, respectively, related to unrecognized tax positions.

Product Categories
 
Our line of over 800 products includes several different product classifications, such as immune, cardiovascular, digestive, personal care, weight management and other general health products. We purchase herbs and other raw materials in bulk, and after quality control testing, we formulate, encapsulate, tablet or concentrate them, label and package them for shipment. Most of our products are manufactured at our facility in Spanish Fork, Utah. Contract manufacturers produce some of our products in accordance with our specifications and standards. We have implemented quality control procedures to verify that our contract manufacturers have complied with our specifications and standards.

See Note 7, Segment Information, for a summary of the U.S. dollar amounts from the sale of general health, immune, cardiovascular, digestive, personal care and weight management products for the three and six months ended June 30, 2024 and 2023, by business segment.
 
Distribution and Marketing
 
We market our products primarily through our network of independent consultants, who market our products to customers through direct selling techniques. We seek to motivate and provide incentives to our independent consultants by offering high quality products and providing independent consultants with product support, training seminars, sales conventions, travel programs and financial incentives.

Our products sold in the United States are shipped directly from our manufacturing and warehouse facilities located in Spanish Fork, Utah, as well as from our regional warehouses located in Georgia, Ohio, and Texas. Many of our international operations maintain warehouse facilities and inventory to supply their independent consultants. However, in foreign markets where we do not maintain warehouse facilities, we have contracted with third parties to distribute our products and provide support services to our force of independent consultants.

In the United States, we generally sell our products on a cash or credit card basis. From time to time, our U.S. operations extend short-term credit associated with product promotions. For certain of our international operations, we use independent distribution centers and offer credit terms that are generally consistent with industry standards within each respective country.

We pay sales commissions, or “volume incentives” to our independent consultants based upon their own product sales and the product sales of their sales organization. As an exception, in China, we do not pay volume incentives; rather, we pay independent service fees, which are included in selling, general and administrative expenses. These volume incentives are recorded as an expense in the year earned. The amounts of volume incentives that we expensed during the quarters ended June 30, 2024 and 2023, are set forth in the Condensed Consolidated Financial Statements in Item 1 of this report. In addition to the opportunity to receive volume incentives, independent consultants who attain certain levels of monthly product sales are eligible for additional incentive programs including automobile allowances, sales convention privileges and travel awards.
 
LIQUIDITY AND CAPITAL RESOURCES
 
Our principal use of cash is to pay for operating expenses, including volume incentives, inventory and raw material purchases, capital assets and funding of international expansion. As of June 30, 2024, working capital was $88.4 million, compared to $89.1 million as of December 31, 2023. At June 30, 2024, we had $68.7 million in cash, of which $6.4 million was held in the U.S. and $62.3 million was held in foreign markets and may be subject to various withholding taxes and other restrictions related to repatriation before becoming available to be used along with the normal cash flows from operations to fund any unanticipated shortfalls in future cash flows.
 
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Our net consolidated cash inflows (outflows) are as follows (in thousands):
 Six Months Ended June 30,
 20242023
Operating activities$3,495 $17,264 
Investing activities(7,040)(4,747)
Financing activities(8,311)(1,813)
 
Operating Activities
 
For the six months ended June 30, 2024, operating activities provided cash of $3.5 million, compared to $17.3 million in the same period in 2023. Operating cash flows decreased primarily due to the timing of payments for accrued liabilities, lease liabilities, income taxes payable, and timing of receipts of accounts receivable.

Investing Activities
 
For the six months ended June 30, 2024, investing activities used $7.0 million, compared to $4.7 million for the same period in 2023, which consisted of capital expenditures related to the purchase of equipment, computer systems and software.

Financing Activities
 
For the six months ended June 30, 2024, financing activities used $8.3 million, compared to $1.8 million in cash for the same period in 2023.

During the six months ended June 30, 2024, we used cash to repurchase 453,000 shares of our common stock under the share repurchase program for $7.7 million. At June 30, 2024, the remaining balance available for repurchases under the program was $9.9 million.

We maintain a revolving credit agreement with Bank of America, N.A (the “Credit Agreement”), as well as a credit agreement with Banc of America Leasing and Capital, LLC (the "Capital Credit Agreement"). At June 30, 2024, there was no outstanding balances under the Credit Agreement or the Capital Credit Agreement. Our debt obligations are discussed in greater detail in Note 4, “Revolving Credit Facility and Other Obligations,” to our Condensed Consolidated Financial Statements in Item 1, Part 1 of this report.

We believe that cash generated from operations, along with available cash and cash equivalents, will be sufficient to fund our normal operating needs, including capital expenditures, on both a short- and long-term basis.

In addition, other things such as a prolonged economic downturn, a decrease in demand for our products, an unfavorable settlement of our unrecognized tax positions or non-income tax contingencies could adversely affect our long-term liquidity.
 
CRITICAL ACCOUNTING POLICIES AND ESTIMATES
 
Our consolidated financial statements have been prepared in accordance with U.S. GAAP and form the basis for the following discussion and analysis on critical accounting policies and estimates. The preparation of these financial statements requires us to make estimates and assumptions that affect the reported amounts of assets, liabilities, revenues and expenses, and related disclosure of contingent assets and liabilities. On a regular basis, we evaluate our estimates and assumptions. We base our estimates on historical experience and on various other assumptions that are believed to be reasonable under the circumstances, the results of which form the basis for making judgments about the carrying values of assets and liabilities that are not readily apparent from other sources. Actual results could differ from these estimates and those differences could have a material effect on our financial position and results of operations. We have discussed the development, selection and disclosure of these estimates with the Board of Directors and our Audit Committee.

A summary of our significant accounting policies is provided in Note 1 of the Notes to Consolidated Financial Statements in Item 8 of the Annual Report on Form 10-K for the year ended December 31, 2023. We believe the critical accounting policies and estimates described below reflect our more significant estimates and assumptions used in the preparation of the consolidated financial statements. The impact and any associated risks on our business that are related to these policies are also discussed throughout this “Management’s Discussion and Analysis of Financial Condition and Results of Operations” where such policies affect reported and expected financial results.
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Revenue Recognition
 
Our revenue recognition practices are discussed in Note 11, “Revenue Recognition,” to our Condensed Consolidated Financial Statements in Item 1, Part 1 of this report.
 
Inventories
 
Inventories are adjusted to the lower of cost and net realizable value, using the first-in, first-out method. The components of inventory cost include raw materials, labor and overhead. To estimate any necessary adjustments, various assumptions are made regarding excess or slow-moving inventories, non-conforming inventories, expiration dates, current and future product demand, production planning and market conditions. If future demand and market conditions are less favorable than our assumptions, additional inventory adjustments could be required.

Incentive Trip Accrual
 
We accrue for expenses associated with our direct sales program, which rewards independent consultants with paid attendance for incentive trips, including our conventions and meetings. Expenses associated with incentive trips are accrued over qualification periods as they are earned. We specifically analyze incentive trip accruals based on historical and current sales trends as well as contractual obligations when evaluating the adequacy of the incentive trip accrual. Actual results could generate liabilities more or less than the amounts recorded.

Contingencies
 
We are involved in certain legal proceedings and disputes. When a loss is considered probable in connection with litigation or non-income tax contingencies and when such loss can be reasonably estimated with a range, we record our best estimate within the range related to the contingency. If there is no best estimate, we record the minimum of the range. As additional information becomes available, we assess the potential liability related to the contingency and revise the estimates. Revision in estimates of the potential liabilities could materially affect our results of operations in the period of adjustment. Our contingencies are discussed in further detail in Note 9, “Commitments and Contingencies”, to the Notes of our Condensed Consolidated Financial Statements, of Item 1, Part 1 of this report.
 
Income Taxes
 
Our provision for income taxes, deferred tax assets and liabilities and contingent reserves reflect management’s best assessment of estimated future taxes to be paid. We are subject to income taxes in both the United States and numerous foreign jurisdictions. Significant judgments and estimates are required in determining our consolidated provision for income taxes.

Deferred income taxes arise from temporary differences between the tax and financial statement recognition of revenue and expense. In evaluating our ability to recover our deferred tax assets, management considers all available positive and negative evidence, including scheduled reversals of deferred tax liabilities, projected future taxable income, tax planning strategies and recent financial operations. In projecting future taxable income, we develop assumptions including the amount of future state, federal and foreign pretax operating income, the reversal of temporary differences, and the implementation of feasible and prudent tax planning strategies. These assumptions require significant judgment about the forecasts of future taxable income and are consistent with the plans and estimates that we are using to manage the underlying businesses. Valuation allowances are recorded as reserves against net deferred tax assets by us when it is determined that net deferred tax assets are not likely to be realized in the foreseeable future.

Changes in tax laws and rates could also affect recorded deferred tax assets and liabilities in the future. Management is not aware of any such changes that would have a material effect on our results of operations, cash flows or financial position.

The calculation of our tax liabilities involves dealing with uncertainties in the application of complex tax laws and regulations in a multitude of jurisdictions across our global operations. Income tax positions must meet a more-likely-than-not recognition threshold to be recognized.

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Item 3.       QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK
 
We conduct business in several countries and intend to grow our international operations. Net sales, operating income and net income are affected by fluctuations in currency exchange rates, interest rates and other uncertainties inherent in doing business and selling products in more than one currency. In addition, our operations are exposed to risks associated with changes in social, political and economic conditions inherent in international operations, including changes in the laws and policies that govern international investment in countries where we have operations, as well as, to a lesser extent, changes in U.S. laws and regulations relating to international trade and investment. For further information, see Part II, Item 7A of our Annual Report on Form 10-K for the year ended December 31, 2023.
 
Item 4.       CONTROLS AND PROCEDURES
 
Disclosure Controls and Procedures
 
Our disclosure controls and procedures (as defined in Rule 13a-15(e) under the Exchange Act) are designed to provide reasonable assurance that the information required to be disclosed in reports filed or submitted under the Exchange Act is recorded, processed, summarized, and reported within the time periods specified in rules and forms adopted by the SEC, and that such information is accumulated and communicated to management, including the Chief Executive Officer and the Chief Financial Officer, to allow timely decisions regarding required disclosures.

Our management, under the supervision and with the participation of the Chief Executive Officer and Chief Financial Officer, evaluated the effectiveness of the design and operation of our disclosure controls and procedures as of June 30, 2024. Based on this evaluation, the Chief Executive Officer and Chief Financial Officer have concluded that our disclosure controls and procedures were effective as of June 30, 2024.

Management’s Report on Internal Control over Financial Reporting
 
Management, with the participation of our Chief Executive Officer and Chief Financial Officer, has conducted an evaluation of the effectiveness of our internal control over financial reporting based on the framework set forth in “Internal Control—Integrated Framework (2013)” issued by the Committee of Sponsoring Organizations of the Treadway Commission. Based on management’s assessment under this framework, management has concluded that our internal controls over financial reporting were effective as of June 30, 2024. 
 
Changes in Internal Control over Financial Reporting
 
There were no changes in our internal controls over financial reporting (as defined in Rule 13a-15(f) under the Exchange Act) during the quarter ended June 30, 2024, that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.

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PART II OTHER INFORMATION
 
Item 1.       LEGAL PROCEEDINGS
 
None.
 
Item 1A.    RISK FACTORS
 
In addition to the information set forth in this report, you should carefully consider the risks discussed under the heading “Risk Factors” in our Annual Report on Form 10-K for the year ended December 31, 2023, which could have a material adverse effect on our business or consolidated financial statements, results of operations, and cash flows. Additional risks not currently known, or risks that are currently believed to be not material, may also impair business operations. There have been no material changes to our risk factors since the filing of our Annual Report on Form 10-K for the year ended December 31, 2023.

Item 2.       UNREGISTERED SALES OF EQUITY SECURITIES, USE OF PROCEEDS, AND ISSUER PURCHASES OF EQUITY SECURITIES
 
The following table summarizes the purchases of our common stock during the fiscal quarter ended June 30, 2024:

PeriodsTotal Number of Shares Purchased
(in thousands)
Average Price Paid Per ShareTotal Number of Shares Purchased as Part of Publicly Announced Plans or Programs
 (in thousands)
Maximum Dollar Value of Shares That May Yet Be Purchased Under the Plans or Programs(1)
(in thousands)
April 1, 2024 to April 30, 202491 $19.26 91 
May 1, 2024 to May 31, 2024208 16.25 208 
June 1, 2024 to June 30, 202449 $15.21 49 
Total348 348 $9,882 

(1)    On March 10, 2021, we announced a $15.0 million common share repurchase program. On March 8, 2022 we announced an amendment to the share repurchase program allowing the repurchase of an additional $30.0 million shares. The repurchases may be made from time to time as market conditions warrant and are subject to regulatory considerations. We purchased 348,000 shares of our common stock during the quarter ended June 30, 2024, under the terms of this Board approved plan.

The actual timing, number, and value of common shares repurchased under our board-approved plan will be determined at our discretion and will depend on a number of factors, including, among others, general market and business conditions, the trading price of common shares, and applicable legal requirements. We have no obligation to repurchase any common shares under the authorization, and the repurchase plan may be suspended, discontinued, or modified at any time for any reason.
 
Item 3.       DEFAULTS UPON SENIOR SECURITIES
 
None.
 
Item 4.       MINE SAFETY DISCLOSURES

Not applicable.
 
Item 5.       OTHER INFORMATION
 
None.
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Item 6.       EXHIBITS
 
a)             Index to Exhibits
 
Item No. Exhibit
31.1(1) 
31.2(1) 
31.3(1)
32.1(1) 
32.2(1) 
32.3(1)
101.INS Inline XBRL Instance Document
101.SCH Inline XBRL Taxonomy Extension Schema Document
101.CAL Inline XBRL Taxonomy Extension Calculation Linkbase Document
101.LAB Inline XBRL Taxonomy Extension Label Linkbase Document
101.PRE Inline XBRL Taxonomy Extension Presentation Linkbase Document
101.DEF Inline XBRL Taxonomy Extension Definition Linkbase Document
104Cover page Interactive Data File (the cover page XBRL tags are embedded within iXBRL (Inline Extensible Business Reporting Language) document)
_________________________________________

(1)    Filed currently herewith.

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SIGNATURES
 
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.
 
Natures Sunshine Products, Inc.
  
Date:August 8, 2024/s/ Terrence O. Moorehead
 Terrence O. Moorehead,
President and Chief Executive Officer
(Principal Executive Officer)
Date:August 8, 2024/s/ L. Shane Jones
L. Shane Jones,
Executive Vice President, Chief Financial Officer and Treasurer
(Principal Financial Officer)
Date:August 8, 2024/s/ Jonathan D. Lanoy
 Jonathan D. Lanoy,
Senior Vice President, Chief Accounting Officer
(Principal Accounting Officer)


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