Exhibit 99.1

FOR IMMEDIATE RELEASE

NATURE’S SUNSHINE DECLARES QUARTERLY CASH DIVIDEND

PROVO, UTAH, November 3, 2006 — Nature’s Sunshine Products, Inc. (OTC:NATR), a leading manufacturer and marketer of encapsulated herbs and vitamins, today declared a 5 cents per common share quarterly cash dividend payable November 28, 2006 to shareholders of record on November 17, 2006.

The Company has declared consecutive quarterly cash dividends since 1988 pursuant to its cash dividend policy.

Nature’s Sunshine Products manufactures and markets through direct sales encapsulated and tableted herbal products, high quality natural vitamins, and other complementary products. In addition to the United States, the Company has operations in Japan, Mexico, Central America, South Korea, Canada, Dominican Republic, Venezuela, Ecuador, Peru, the United Kingdom and Ireland, Colombia, Brazil, Thailand, Israel, Singapore, Australia,Taiwan, Hong Kong, Indonesia and Malaysia.  The Company also has exclusive distribution agreements with selected companies in Argentina, Australia, Chile, New Zealand, Norway, and the Russian Federation.

Contact:

Stephen M. Bunker

 

Steven S. Anreder

Chief Financial Officer

 

Anreder & Company

75 East 1700 South

 

10 East 40th Street

P.O. Box 19005

 

Suite 1308

Provo, UT 84605

 

New York, NY 10016

(801) 342-4370

 

(212) 532-3232

 

For more information, contact us at our website at www.natr.com.